Promoting Your Event

Email your registered attendees

How to send updates, announcements, and reminders to everyone who has a ticket to your event.

Overview

Every ticket holder on MeGoShow has opted in to communications from the organizer when they purchased. You can email your attendees directly from your dashboard — no third-party email tool required.

Sending an email to attendees

  1. Go to Organizer Dashboard → Your event → Attendees
  2. Click Email attendees
  3. Choose your recipient group: All attendees, Specific ticket tiers, or Attendees who have not yet checked in
  4. Write your subject line and message
  5. Preview the email before sending
  6. Click Send

Emails are sent from a MeGoShow address on your behalf, with your event name and branding in the header. Replies go to your organizer email address.

What to use attendee emails for

Pre-event updates: Doors open time, parking and transit directions, what to bring, age requirements, and last-minute changes.

Schedule reminders: A reminder 24–48 hours before the event reduces no-shows and gives attendees time to ask questions.

Event changes: Date, time, or venue changes should be communicated immediately.

Post-event follow-up: Thank your attendees, share photos or recordings, announce your next event.

Limits and sending guidelines

  • You can send up to 5 emails per event before the event date
  • There is no limit on post-event emails
  • Promotional emails unrelated to the specific event should use the marketing email tools

Personalizing your message

Use merge tags to personalize emails:

  • {{first_name}} — buyer's first name
  • {{ticket_type}} — the tier they purchased
  • {{seat_info}} — section, row, and seat number (reserved seating events)
  • {{event_name}} — your event name
  • {{event_date}} — formatted event date and time

Was this article helpful?